Run Into the Future with Pokémon: Pokémon RUN 30 Comes to the Philippines This October
From Screens to Streets: Pokémon Trainers Are Ready for a Real-Life Adventure
Calling all Pokémon Trainers! Lace up your running shoes and get ready for an adventure unlike any other. In celebration of Pokémon's 30th Anniversary, the highly anticipated Pokémon RUN 30 is making its way to the Philippines, bringing an unforgettable blend of fitness, nostalgia, and interactive fun to fans of all ages.
Under the theme "Run into the Future with Pokémon!", this year's event transforms the traditional fun run into a real-life Pokémon journey where participants become Trainers, choose their very first partner Pokémon, complete exciting challenges, and celebrate three decades of one of the world's most beloved franchises.
A Pokémon Adventure Awaits
Pokémon RUN 30: Philippines Edition takes place on October 3–4, 2026, at SM Mall of Asia, promising a weekend packed with activities for runners, families, collectors, and Pokémon enthusiasts alike.
Designed as an immersive 5-kilometer experience, the event welcomes everyone—from first-time runners and casual participants to dedicated athletes and lifelong Pokémon fans. Whether you're joining with friends or bringing the whole family, Pokémon RUN 30 offers an experience that goes far beyond crossing the finish line.
Event Details
Date: October 3–4, 2026
Venue: SM Mall of Asia
Distance: Approximately 5KM Fun Run
Registration Fees:
PHP 2,450 – 5KM Standard
PHP 3,450 – 5KM Premium (includes an exclusive Pikachu Shoulder Plushie)
Regional sponsors for the event include 7-ELEVEN and UNIQLO, adding even more excitement to this milestone celebration.
Become a Pokémon Trainer
The adventure begins before the race even starts. Every participant will choose their first partner Pokémon—Bulbasaur, Charmander, or Squirtle—before setting off on a themed running course inspired by the Pokémon universe.
Along the route, Trainers will encounter interactive stations designed to recreate the excitement of a Pokémon adventure.
Test Your Skills at the Pokémon Gym
Challenge yourself with interactive obstacles that put your determination and Trainer spirit to the test.
Recharge at the Pokémon Center
Just like in the games, Trainers can stop by Pokémon Centers along the course to hydrate and regain their energy before continuing their journey.
Complete Your Pokédex
Keep an eye out for various Pokémon throughout the course and collect special stickers to fill your Pokédex Search Sheet as you progress.
Witness Evolution at the Finish Line
The adventure reaches its most memorable moment after crossing the finish line, where your chosen partner Pokémon "evolves" alongside your accomplishment—making every completed run feel like the end of an unforgettable Pokémon journey.
More Than Just a Run
Even if you're not participating in the race, there's still plenty to enjoy.
The Pokémon Festival Zone, which is free and open to the public, transforms the venue into a celebration of Pokémon's incredible 30-year legacy.
Visitors can explore several exciting attractions, including:
Pokémon Center POP-UP STORE featuring exclusive 30th Anniversary merchandise.
Pokémon Time Tunnel, showcasing the evolution of Pokémon through its iconic video games, Trading Card Game, animated series, and regional milestones.
Pokémon Experience Zone, where fans can enjoy Nintendo Switch 2 Pokémon titles, the Pokémon Trading Card Game, mobile games, and more.
Throughout the weekend, attendees can also enjoy:
Pikachu Parades
Meet-and-Greet Sessions
Pokémon-themed Photo Spots
Interactive Sponsor Booths
Family-friendly activities for Trainers of every generation
Whether you're running or simply visiting the festival, there's something for every Pokémon fan to enjoy.
Exclusive Pokémon RUN 30 Runner's Kit
Every registered participant will receive a special Pokémon RUN 30 Runner's Kit filled with exclusive collectibles and event merchandise.
The Standard Kit includes:
Pokémon RUN 30 T-Shirt
Pokémon RUN 30 Drawstring Bag
Type-Themed Bib (Grass, Fire, or Water)
Poké Ball Arm Band
Pokémon RUN 30 Pokédex Search Sheet
First Partner Pokémon Lenticular Card matching your chosen type
Pokémon Trading Card Game Booster Pack
Participants who register for the 5KM Premium Package will also receive an exclusive Pokémon RUN 30 Pikachu Shoulder Plushie, making it an even more collectible experience for dedicated fans.
Registration Details
Registration officially opens on July 7, 2026, at 5:00 PM (Philippine Time).
Participants can find registration details through RUNRIO's official Facebook page, while complete event information is available on the official Pokémon RUN 30 Philippines website.
With limited slots expected and excitement already building across Asia, aspiring Trainers are encouraged to register early.
Celebrate 30 Years of Pokémon
Pokémon RUN 30 isn't simply another fun run—it's a celebration of three decades of unforgettable adventures, friendships, and memories that have connected millions of fans around the world.
Whether you're chasing a new personal best, reliving childhood memories, collecting exclusive merchandise, or sharing the experience with family and friends, Pokémon RUN 30 promises a weekend filled with excitement, nostalgia, and the timeless spirit of becoming a Pokémon Trainer.
So choose your first partner, prepare your Pokédex, and get ready to Run into the Future with Pokémon this October at SM Mall of Asia. The journey to becoming a Pokémon Master starts with your very first step.
Check RUNRIO’s official Facebook page to get details on how to register. https://www.facebook.com/runrioinc
Interested members of the public can visit the official Pokémon RUN 30
Philippines page for more event information. https://ph.portal-pokemon.com/30th/topics/20260603_02/
Copyright Information
©Pokémon. ©Nintendo/Creatures Inc./GAME
FREAK inc.
TM, ®, and character names are trademarks
of Nintendo.
Pokémon and Nintendo Switch are trademarks
of Nintendo.
The Pokémon Company
The Pokémon Company was established to manage the Pokémon brand. Currently, the company develops and produces video games, which is where Pokémon originates, as well as trading card games, animated TV series and movies, merchandise, tie-up promotions, events, and the Pokémon Center, directly managed Pokémon shops.
What’s Pokémon?
Pokémon are fascinating creatures
harboring a myriad of mysteries. Pokémon began with the Pokémon Red and Pokémon
Green video games launched in Japan in 1996 for the Game Boy platform.
Among the factors that have contributed to Pokémon’s success are the sheer
enjoyment of capturing and raising Pokémon as a collection, and the
opportunities Pokémon creates for communication through trading with other
players or competing against them. Today, thanks to its amazing expansion into
the realms of trading card games, TV anime, film, apps, merch and so much more,
Pokémon is a name known and loved all around the world.
SM Supermalls
SM Supermalls is evolving for a new era shaped by how people live, connect, and experience life today. More than a place to shop, it is the country’s most loved mall and an everyday destination designed around the lifestyles, passions, and needs of Filipino communities, delivering new finds, fresh concepts, and meaningful experiences, All For You.
As one of Southeast Asia’s largest mall developers and operators, with 89 malls in the Philippines and 9 in China, SM Supermalls continues to evolve its spaces, experiences, and partnerships, building destinations that grow with communities and remain trusted, relevant, and loved for generations. Your Most Loved Supermall, SM — All For You.
#GalaToTheMax
For more news, visit www.smsupermalls.com or follow @smsupermalls on social media.
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